01
Marketing sites that convert
Landing pages and company sites with clear positioning, fast load times, and CTAs that turn traffic into conversations.
SimplTech.
Websites and web apps that make startups look inevitable.
We build fast, sharp digital products for startups and SMBs — from first landing page to the tools that run the business.
Selected work
Products and brands we've shipped.
A sample of client work and internal platforms — from storefronts to operations software.
Prism
Private IPA multi-portal construction operations platform spanning web dashboards and field apps — role-based workflows for management, QC, safety, and equipment teams.
PlatformInternal toolsMobile + webWordPress MLS Search for Alberta Realtors
A white-label WordPress plugin for Alberta realtors — live CREA listings with map, grid, and list search, faceted filters, and AI-assisted property Q&A.
WordPressReal estatePlugin
Services
Built for speed, clarity, and growth.
Whether you need a launch-ready marketing site, a quick prototype — including phone apps — or a custom web app, we keep the stack modern and the experience sharp. We can also build on top of any website builder — and for e-commerce, you're usually better off on Shopify. When you want brand-new, fully customized tech from the ground up, we ship that fast.
02
Prototypes and custom builds
Need to prove a brand-new idea? We prototype fast — including phone apps and clickable product demos — and when it's time for fully customized code from the ground up, we ship production-ready builds at the same pace.
03
Product and web apps
Customer portals, admin tools, and lightweight SaaS fronts — built to ship, iterate, and scale with your business.
04
Website builders and platforms
Already on Webflow, Framer, or another builder? We extend and polish what you have. For e-commerce, Shopify is usually the smarter call — and we customize themes and storefront UX without slowing checkout.
05
SEO foundations
Technical SEO from day one: metadata, structured data, sitemaps, performance, and content structure search engines can actually use.
Approach
Simple process. Serious craft.
01
Clarify the goal
We pin down who the site is for, what success looks like, and what needs to ship first.
02
Design for impact
Brand-forward layouts, purposeful motion, and a structure that guides visitors to action.
03
Ship and iterate
Production-ready builds with SEO, analytics hooks, and room to grow after launch — on whatever stack fits.
About
Calgary-based. Startup-obsessed.
Based in Calgary, AB
We're SimplTech — a Calgary studio that helps founders and growing teams turn half-formed ideas into something people can actually see, click, and believe in.
We love startups. We love watching someone's vision go from a napkin sketch to a live product.
Selling online? We put you on a real storefront platform built for that — not a homemade shopping cart. Need a clean, fast site that shows up in search? We build it the modern way, so it loads quick and looks sharp.
01
Right tool
Storefronts for selling. Modern builds for search. Custom only when it earns its keep.
02
Honest advice
We never steer you toward software that pads our invoice.
03
Fair pricing
Clear packs, no hidden fees — priced to beat padded local quotes, not protect them.
Pricing
No fluff. Clear packs. Sharp price.
No hidden fees. No agency theatre. Just high-quality custom websites — scoped, priced, and shipped fast. Most local shops still quote $1,900–$3,700 for the same work. We undercut that, include year-one hosting on site packs, and build in under a week.
- MonBrief
- TueDesign
- WedBuild
- ThuReview
- FriLive
Designed and built in under a week — with expert review before launch.
Packages from
$5,000
Pick a pack below — or book a call and we'll tailor scope to your goals.
Get my custom quotePack
Local Launch
Best for service pros & trades
Starting at
$1,490
- Custom 3-page website (no templates)
- Mobile-responsive design
- Basic on-page SEO
- Google Business Profile setup
- Secure contact form
- Business email — 1GB
- Domain purchase included
- Year-one hosting & SSL included
- Built in under a week
- 1-on-1 handoff training
Most chosen
Business Growth
Best for growing brands & professional firms
Starting at
$2,190
- Custom 5-page website (no templates)
- Mobile-responsive design
- On-page SEO tuned for local search
- Google Business Profile setup
- Secure contact form
- Business email — 3GB
- Domain purchase included
- Year-one hosting & SSL included
- Built in under a week
- 1-on-1 handoff training
Pack
Store Power
Best for retail & online shops
Starting at
$2,890
- Full online store setup (Shopify)
- Inventory & shipping configuration
- Secure payment gateway integration
- Customer account dashboard
- Sales analytics integration
- Advanced product SEO
- Mobile-responsive design
- Google Business Profile setup
- Secure contact form
- Business email — 5GB
- Domain purchase included
- 1-on-1 handoff training
After launch
Steady Care
Peace-of-mind hosting and light edits — without the padded retainer.
- Hosting — 40GB storage
- SSL security
- Daily backups
- Monthly updates
- Monthly 45 minutes of content edits
Questions? Email brett.roberts@live.ca or book a discovery call — we'll send a clear quote, no pressure.
Contact
Ready to build something people notice?
Book a short discovery call and we'll map the right path for your startup, product, or business site — scope, timeline, and next steps.